Seat Covers That Work as Hard as You Do

From the worksite to the weekend, our covers take the mud, the sand, the spills and the muddy dogs so your seats don't have to.

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Primus Seat Covers

First thing's first - we're drivers. We've spent years driving work vehicles daily, and still do to this day. Dealing with all the same issues you do week in, week out - we launched Primus to do things better. Simpler designs, smarter materials, and an uncompromising approach to quality. Everything we sell has been fitted, tested, and constantly tweaked in real vehicles by people who actually use them. We don't do gimmicks and we never claim to be perfect, because perfect would mean we're not always working to improve our products. We provide good kit that does its job, backed by real support when you need it.

About Us

Heavy Duty 4x4 Seat Covers

Whether you're running a fleet, on the tools every day, or just keeping the family car tidy, our 4x4 seat covers are built to last. Designed by 4x4 drivers, for 4x4 drivers, they are tested in real vehicles and made with high-spec materials to ensure they last as long as you keep your vehicle. They are proven to protect your seats from mud, sand, spills, scuffs, oil, and a whole load of other things we have tried to ruin them with, including eggs, pressure washers, and baked beans.

Our seat covers don't slip, sag, or cause you stress. They provide proper protection that looks sharp and fits right, whether you're rocking them in a Hilux / Ranger / DMax We keep both your seats and your investment safe.

From daily commutes to the filthiest jobs, Primus seat covers keep your interior in shape, so your vehicle stays ready for work, resale, or whatever comes next.

Car Seat Covers

If you live outdoors, have a dog that loves a muddy creek, or kids that launch snacks across the back, you know how fast a car interior gets wrecked. Our range of car seat covers gives you peace of mind (for the seats, at least, we can't do much about the noise).

They are built with an uncompromising focus on three areas: heavy-duty fabric that won't rip, a total waterproof barrier, and a comfortable, easy fit. This trifecta keeps your seats pristine. We take a lot of pride (and a bit of fun) in putting our gear through the wringer. Whether we're pressure washing off caked-on mud or dragging covers across the concrete, they are proven to stay the course.

They don't shift or bunch like cheap alternatives; they provide a sharp, reliable fit for everything from a Suzuki Swift to an Audi A4. Our car seat covers keep your upholstery mint, so you're always ready for the next adventure.